Tasting flights go mainstream (2010s)
Beer, wine, and whiskey flights moved from craft breweries into mainstream restaurants and bars. Samplers of small pours let customers try multiple products without committing to a full serving.
Flights boosted sales by encouraging customers to order more than one variety.
Sampler formats spread to food items like pizza and desserts.
Uncle Cheetah's soup flights apply the same sampler logic to soup, letting customers taste three daily options.
