Betty Ford Center (1982)
Betty Ford, former First Lady, co-founded a residential treatment center in Rancho Mirage, California. It offered a structured 28-day program for alcohol and drug addiction, combining medical care with twelve-step support.
The center quickly became a model for celebrity and executive treatment, attracting wealthy clients and raising public awareness.
It helped destigmatize addiction as a medical condition and normalized private, residential rehab as a standard intervention.
Like the Betty Ford Center, Golden Grove Recovery is a purpose-built inpatient facility. Its emphasis on medical detox and holistic care mirrors the approach pioneered decades ago.
