UK national museums go free (2001)
The UK government made admission free at national museums and galleries, including the British Museum, National Gallery, and Tate. The policy replaced admission revenue with direct government funding.
Attendance at national museums increased significantly in the years after the change.
Free admission became the norm for major UK museums, though some later introduced charges for special exhibitions.
It is the largest real-world test of whether dropping admission fees builds audiences. Blandford is running a smaller version without government funding to replace the lost revenue.
