Xiaomi

Money Moves

Third place with 10-12% share, shipments down over 30%

Global smartphone shipments fell 20% year-on-year in the third quarter of 2026 to 254.7 million units, the lowest third-quarter total since 2013, according to Omdia. Memory chip costs are up about 350% since last year because AI data centres are absorbing supply.

Updated Nov 1