Won-Joon Choi

New Capabilities

Leading Galaxy AI ecosystem strategy

Two years ago, Samsung declared its Galaxy S24 the 'world's first AI phone.' On February 25, the company unveiled the Galaxy S26 series in San Francisco with something more ambitious: three competing AI assistants running simultaneously on a single device, a display that physically blocks shoulder surfers at the pixel level, and a processor capable of 100 trillion operations per second. Samsung is no longer just adding AI features to phones—it is rebuilding the phone around AI as its organizing principle.

Updated Feb 26