Michael Fiddelke

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Target cuts prices on nearly 2,000 home and apparel items

As of September 2026: Leading the price-cut turnaround after succeeding Brian Cornell

Target cut prices on nearly 2,000 home and apparel items on September 29, the latest round in a price reduction campaign that has run since 2024. The move is part of CEO Michael Fiddelke's plan to end three straight years of declining sales.

Updated Sep 29