Amy Reinhard

President of Advertising, Netflix

Appears in 1 story

Last updated Jul 16, 2026

Stories

Netflix shifts its story from subscribers to advertising

Money Moves

As of July 2026: Running the ad business toward its $3 billion target

Netflix reported second-quarter results on July 16, 2026, and pointed investors at one number: advertising. The company said its ad business should nearly double this year, approaching a $3 billion annual run-rate.

Updated Jul 16