Mars, Incorporated

Built World

Owner of Trü Frü since February 2023

Trü Frü started in Utah in 2017 by freezing fruit and dipping it in chocolate. On Nov. 11, 2026, the company said it will build a Salt Lake City manufacturing plant that produces an estimated 17 million packages a year and adds 100 jobs.

Updated 2 hours ago

Money Moves

Owner of VCA

Eighteen jobs at VCA's Los Angeles corporate support office are scheduled to end on January 2, 2027. The notice, filed November 2, is the latest slice of a larger California restructuring at the Mars-owned veterinary chain.

Updated 7 hours ago

Money Moves

Family-owned acquirer; now ultimate parent of Kellanova and an expanded Mars Snacking division.

Mars closed its $35.9 billion purchase of Kellanova on Dec. 11, 2025, taking the Pringles and Pop-Tarts maker private and folding its brands into Mars Snacking. In March 2026, Mars said it would spend $100 million expanding its Chicago headquarters and add 600 jobs there. The city is now the base for Mars’s North America region and its Accelerator Division.

Updated Oct 31

Money Moves

As of September 2026: Owner of Kellanova since 2025; directing the plant closure

The frozen waffle was invented on this San Jose factory floor. The plant that made Eggos for parts of nine decades will stop production in November.

Updated Sep 12

Money Moves

As of May 2026: Completed its $35.9 billion purchase of Kellanova on December 11, 2025.

Before the market opened on December 11, Ares Management — a private-credit powerhouse with nearly $600 billion under management — slid into the S&P 500, replacing Kellanova. Kellanova completed its $35.9 billion sale to Mars that day.

Updated May 10